Wednesday, December 31, 2008

Finding the right name....

I have a new fixed-term membership site I want to offer next week. Still not sure I'll make it in time because of family situation that I cannot adjust. I anticipated that and set up January 12th as an alternate launch day goal. Still shooting for January 5th, but it's looking more and more like it'll be the 12th. I'd rather wait another week and do it right than rush it and do a shoddy job.

I have so many things to do for this project:
Write the reports and the bonuses for each week... check, can do.
Copywriting, such as landing pages, thank you pages, etc... check, can do.
Setting up the members forum... check, can do.
Setting up the members only site... check, can do.
Determine the graduating members' presents... check, can do.
Setting up the payment methods... check, can do.

Come up with a good name for the membership package... sigh, having problems there.

It's a package for people who work or volunteer in the church office, each week providing the member with a new guide, along with bonus reports. And the name for it is just not coming to me.

I know I want church office in the name.

For Adwords, I know I'll target church office, church office guides, church secretary, and church office volunteers.

There's not much out there in this field at all that's as popular as in other niches - so there's no good ideas to look at to jumpstart my own ideas with.

The rest of my duties for this site are time consuming. This duty is frustrating me. But I think I'm going to try thinking about it a different way. I'm going to tackle the tag line first, write the landing page, and then see if the name jumps out at me.

I'll let you know how it works...

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